campaign
Messi at Inter Miami — Transforming MLS
- Location
- Miami, USA + Global
- Dates
- July 15, 2023 – June 30, 2025
Lionel Messi's move to Inter Miami in July 2023 transformed Major League Soccer — Apple TV+ MLS subscriptions surged, Inter Miami's valuation multiplied, and matches across the league sold out. The move generated among the largest sports-content waves of 2023–24 and is documented by football photographers, videographers, and Apple's own MLS content team.
Credits (4)
Photography & Video
Other
